SHAUN WANTS TO DRIVE

BFGoodrich inked a deal with multi-time Olympic champ and X-Games star Shaun White to appeal to a broader adrenaline junky target. The idea was to share the love of driving with someone who’d never much driven. First step: Teach Shaun the clutch.

Content played out across three chapters: Intro to driving; road course racing; and rally. Here’s a sampling of my favorites from the series, including main content, teasers, and bonus videos.